Comments on: Symbiotic Relationships http://themarketingdemocracy.com/blog/symbiotic-relationships/ Sat, 07 May 2011 21:26:50 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Steve Bonner http://themarketingdemocracy.com/blog/symbiotic-relationships/comment-page-1/#comment-7 Steve Bonner Wed, 13 May 2009 05:09:00 +0000 http://themarketingdemocracy.com/uncategorized#comment-7 The platforms are what we media professionals obsess over, and often in our dissection of the platform we forget the truth, the truth is...human needs and emotions create the market for content. We need to laugh, we need to learn, we need to know that someone somewhere felt the way we felt at a given moment. We need to digest the world around us so that we have a common language to speak with our friends. <br /><br />I fthink if we paid more attention to human needs, and the related content, and worried less about where the share of spend was going, our lives would be much easier. <br /><br />This is great stuff Judy, glad to see a great thinker at work. The platforms are what we media professionals obsess over, and often in our dissection of the platform we forget the truth, the truth is…human needs and emotions create the market for content. We need to laugh, we need to learn, we need to know that someone somewhere felt the way we felt at a given moment. We need to digest the world around us so that we have a common language to speak with our friends.

I fthink if we paid more attention to human needs, and the related content, and worried less about where the share of spend was going, our lives would be much easier.

This is great stuff Judy, glad to see a great thinker at work.

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