The Marketing Democracy is a consulting firm that helps marketers, marketing services agencies, and the media integrate their various marketing assets into powerful, integrated marketing solutions. We have specific expertise in finding the powerful intersection between creative (content) and media (channel).


The Five Global Truths Debut as a Video Series at Rogers Media Sales and Marketing Conference

March 23rd, 2012

At the request of Dale Hooper, SVP Sales and Marketing at Rogers Media, the “Five Global Truths” that make sense of a messy media world debuted as a video series for Rogers’ National Sales and Marketing Conference.  The video series was part of an expert panel that explored how the new media ecosystem is affecting consumer relationships with powerful media brands and how some of Canada’s largest marketers and their agencies are embracing new media practices to better connect their brands with consumers. The introductory video is available for review on YouTube at:  http://youtu.be/e4teF849AHo.  For access to the full video series, contact Judy Franks, President of The Marketing Democracy and author, “Media: From Chaos to Clarity.”



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